Facebook is going to kill the president. Seriously; the evil technologists are running psychological experiments on our news feed to play with our emotions. I’m telling you; it is Homeland all over again. Or to rephrase that for an older generation:

Source: www.ft.com

"Over recent years, users of free web services such as Facebook have got used to the idea that we are the product – the eyeballs being sold to advertisers, in exchange for these wonderful free tools. Now it turns out, we are mere lab rats, lesser creatures being toyed with by the great technologists. To read some comments, one might imagine it was running variants of the Milgram test, subliminally encouraging users to deliver fatal electric shocks to their neighbours.

The reality is less shocking once you know that Facebook routinely tampers with what you see in your default news feed to keep you clicking and make itself a more profitable business. Facebook, like all content-based sites (the FT included), is in the business of keeping you on its pages."